Digital Marketing

Personal views and thoughts on the world of digital marketing

The Growing Demand for Digital Marketing Training – An Interview with Jonathan Saipe – emarketeers.com

The Growing Demand for Digital Marketing Training – An Interview with Jonathan Saipe – emarketeers.com

The appetite for digital learning is gaining momentum within higher education. Demands from students wanting to acquire relevant digital knowledge especially around the tactical side of digital, knowledge on types of digital channels and how to form a digital marketing plan is paving the way for both universities and online training academies to up their(…)

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What does the Future hold for Email Marketing? – Interview with Tim Watson

What does the Future hold for Email Marketing? – Interview with Tim Watson

  Email marketing – a digital tactic that remains an important channel in any organisations digital marketing mix has come under some negative “flak” with many digital “strategists” claiming that email marketing is dead. Certainly Email marketing has has to re-define it’s purpose and the more savvy digital companies have embraced this channel to help position(…)

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