Proving the Value of Content Marketing to your Business

After all that’s precisely why your brand is investing in content marketing, right? To drive value and build a tangible outcome through content. So ask yourself and more importantly, ask your wider organisation…. is this content journey going to provide a clear, measurable outcome back to the business? Ideally your content journey will be building Read more about Proving the Value of Content Marketing to your Business[…]

The Age of the Employee

“It is becoming abundantly clear that organisations can spend money on finding people with the more vocational, tactical skillsets but the real difficulty is encouraging, and more importantly retaining, the skills of employees who can adapt and reinvent themselves as changes in the marketplace or opportunities arise”. The connected economy is not only pressuring organisations Read more about The Age of the Employee[…]