Brands: Transform your Proposition & Be Useful to Your Audience

Posted on April 24, 2015January 18, 2017 by Simon Swan

Today’s customers are experiencing an information avalanche – social requests, blog posts, real time updates, news outbreaks etc fuelled by companies eager for our attention, using digital channels to interact with their audience but not adapting their strategy of pushing messages out and expecting an instantaneous return on investment by measuring their digital channels as Read more about Brands: Transform your Proposition & Be Useful to Your Audience[…]

Digital Brands – Focus on Building Authority & Delighting Your Audience

Posted on April 16, 2015April 15, 2015 by Simon Swan

Really pleased to introduce you to Danny Denhard, a digital marketing consultant who has been in the industry for 13 years and offers consultancy for global brands to start-ups as well as challenger brands. This interview discusses Danny’s views on how digital marketers should consider what are the key elements in maximising the return from Read more about Digital Brands – Focus on Building Authority & Delighting Your Audience[…]

Introducing SEMRush – Know your Competition in the Search Landscape

Posted on April 1, 2015May 20, 2015 by Simon Swan

As the growth in digital marketing acclerates so the number of useful tools available to analysts, marketers and strategists continues to gather pace. Understanding where to focus your time, effort and budgets on the rights tools that will help you deliver the right results is becoming an art in itself, not only to service your Read more about Introducing SEMRush – Know your Competition in the Search Landscape[…]