Transforming Digital Brand Strategy

Transform your Brand in 6 steps

Go to Audit


Auditing your digital platforms and how they interact with customers and prospects.

Go to Know your Audience

Know your Audience

The different types of audiences your brand currently attracts and opportunities for new audiences.

Go to Create a USP

Create a USP

What is unique and remarkable about your brand and it’s purpose

Go to Building Trust & Authority

Building Trust & Authority

Identify the right tactics to build your brands authority and reputation

Go to Create a Narrative

Create a Narrative

Create a narrative to be communicated through your different digital channels, connecting to your USP & Purpose

Go to Help & Support

Help & Support

Are you offering true value? Identify the right tactics to position your brand as helping not hyping to audiences

Monitor & Measure

A set of metrics are created to ensure you monitor and measure each stage of the process.

About Simon

Ready to Transform your digital strategy?

With over 12 years experience working for start-ups and blue chip companies in retail and publishing, my career has taken me from managing and leading on digital tactics, building teams & working on brand transformation. I have also been accredited with a MSc in Digital Marketing Communications and CIM accredited. I am a conference speaker and guest blogger for industry leading journals, SmartInsights and The Drum

"Many organisations treat digital as a messy mix of different tactics without any consideration for the brand itself and with little understanding and support from the wider organisation. It unfortunately means digital operates in a silo".

Read more



Personal views and thoughts on the world of digital marketing

Get in touch

To find out I can transform your digital brand strategy, please contact me using the form below: