Transform your Brand in 6 steps
Audit
Auditing your digital platforms and how they interact with customers and prospects.
Know your Audience
The different types of audiences your brand currently attracts and opportunities for new audiences.
Building Trust & Authority
Identify the right tactics to build your brands authority and reputation
Create a Narrative
Create a narrative to be communicated through your different digital channels, connecting to your USP & Purpose
Help & Support
Are you offering true value? Identify the right tactics to position your brand as helping not hyping to audiences
Monitor & Measure
About Simon
With over 12 years experience working for start-ups and blue chip companies in retail and publishing, my career has taken me from managing and leading on digital tactics, building teams & working on brand transformation. I have also been accredited with a MSc in Digital Marketing Communications and CIM accredited. I am a conference speaker and guest blogger for industry leading journals, SmartInsights and The Drum
"Many organisations treat digital as a messy mix of different tactics without any consideration for the brand itself and with little understanding and support from the wider organisation.
It unfortunately means digital operates in a silo".
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